DSG Dakota Supply Group
DSG recently rebranded and needed a fresh new asset library that included photos and videos.
We worked with actors and models in their office and warehouse spaces in two of their Twin City locations.
Video Asset Library
Project Goal: To create an engaging and user-friendly online presence for InHom that effectively showcases their services and enhances customer interaction.
Key Strategies:
User-Centric Design: We prioritized a clean, intuitive layout that guides visitors through the content effortlessly, ensuring a seamless browsing experience.
Responsive Development: The website is fully optimized for all devices, providing a consistent experience for users whether they are on desktop, tablet, or mobile.
Content Strategy: We developed a content plan that highlights InHom’s key offerings through engaging copy, compelling visuals, and informative resources to drive engagement and conversion.
SEO Optimization: Implementing targeted keywords and best practices to improve search engine rankings, ensuring InHom is easily discoverable by potential clients.
Analytics Integration: We incorporated tracking tools to monitor user behavior and gather insights, allowing for ongoing optimization and improvements.
Brand Cohesion: All design elements and messaging were aligned with InHom's brand identity, fostering a strong and recognizable presence online.
This strategy not only enhances InHom's visibility but also supports their long-term growth by connecting with their audience effectively.
Photography Asset Library
Project Goal: To create a extensive selection of photography assets that can be used in promotional materials, website photography, social media and print media.
Key Deliverables:
Product photography of typical inventory in warehouse and yard.
Examples of people interacting in office setting.
Examples of people interacting in warehouse setting.
Workers in action, host, stocking, packaging, forklift, and shipping.
External architecture building photos.
Trucking and driving