The Poop Factory

It can be tough to turn the narrative around about your company. Even when you are doing well, people will talk about your mistakes or tragedies that have happened in the past. This can be frustrating and disheartening. That is why it is important to have others who are willing to speak on your behalf and make sure that the positive side of things gets talked about in order to help turn the narrative into a positive one.

Turning around the narrative of your business is no easy feat. However, it is something that should be done. As soon as your business notices a downfall in its narrative, start making efforts to turn it positive. These efforts can be made by acknowledging and recognizing the struggles and bringing them out in the open rather than trying to hide them from sight.

You’ve heard the saying that “there is no such thing as negative press?” Well that may be true because people remember the negative more than the positive. But once you are able to flip the narrative to a positive, people will remember it all the more.

On this week’s episode of the CSP podcast, we take about a poop factory...at least that's what the locals were calling it. See how we turned the narrative and created a campaign for a website, branding, and video and turned it into a success. Turning a job that is mundane and seemingly unfulfilling into a success story can be difficult, but with the right help, it is possible.